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	<title>Lovemarks Campus</title>
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		<title>Share Love with TOMS</title>
		<link>http://www.lovemarkscampus.com/share-love-with-toms/</link>
		<comments>http://www.lovemarkscampus.com/share-love-with-toms/#comments</comments>
		<pubDate>Thu, 17 May 2012 22:46:44 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Visuals]]></category>

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		<description><![CDATA[Source: tomsshoesblog.com Related posts:It Must Be LoveLove Love LoveYou Know You Love It


Related posts:<ol><li><a href='http://www.lovemarkscampus.com/us-open-it-must-be-love/' rel='bookmark' title='Permanent Link: It Must Be Love'>It Must Be Love</a></li><li><a href='http://www.lovemarkscampus.com/royal-opera-house-love/' rel='bookmark' title='Permanent Link: Love Love Love'>Love Love Love</a></li><li><a href='http://www.lovemarkscampus.com/you-know-you-love-it/' rel='bookmark' title='Permanent Link: You Know You Love It'>You Know You Love It</a></li></ol>]]></description>
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		<title>From the Top</title>
		<link>http://www.lovemarkscampus.com/from-the-top/</link>
		<comments>http://www.lovemarkscampus.com/from-the-top/#comments</comments>
		<pubDate>Wed, 16 May 2012 21:52:31 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Insights & Ideas]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[lovemarks]]></category>

		<guid isPermaLink="false">http://www.lovemarkscampus.com/?p=11522</guid>
		<description><![CDATA[Founders and senior management may aspire to become Lovemarks, but if theory doesn’t translate into action at the point of transaction, no amount of planning can shift a brand into Love territory.


Related posts:<ol><li><a href='http://www.lovemarkscampus.com/pet-passion/' rel='bookmark' title='Permanent Link: Pet Passion'>Pet Passion</a></li><li><a href='http://www.lovemarkscampus.com/the-value-of-the-inspirational-consumer/' rel='bookmark' title='Permanent Link: The Value of the Inspirational Consumer'>The Value of the Inspirational Consumer</a></li><li><a href='http://www.lovemarkscampus.com/i-wanna-hold-your-hand/' rel='bookmark' title='Permanent Link: I Wanna Hold Your Hand'>I Wanna Hold Your Hand</a></li></ol>]]></description>
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		<title>In Good and Bad Times: The Interpersonal Nature of Brand Love in Service Relationships</title>
		<link>http://www.lovemarkscampus.com/in-good-and-bad-times-the-interpersonal-nature-of-brand-love-in-service-relationships/</link>
		<comments>http://www.lovemarkscampus.com/in-good-and-bad-times-the-interpersonal-nature-of-brand-love-in-service-relationships/#comments</comments>
		<pubDate>Tue, 15 May 2012 22:09:48 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Articles & Papers]]></category>
		<category><![CDATA[brand love]]></category>
		<category><![CDATA[gratitude]]></category>
		<category><![CDATA[partner quality]]></category>
		<category><![CDATA[service delivery process]]></category>
		<category><![CDATA[social support]]></category>

		<guid isPermaLink="false">http://www.lovemarkscampus.com/?p=11517</guid>
		<description><![CDATA[In this paper from the Journal of Services Marketing, a between-subjects experiment is set up to examine the influence of interpersonal antecedents on brand love in service delivery settings.


Related posts:<ol><li><a href='http://www.lovemarkscampus.com/effects-of-advertising-strategy-on-consumer-based-relationships-a-brand-love-perspective/' rel='bookmark' title='Permanent Link: Effects of Advertising Strategy on Consumer-based Relationships: A Brand Love Perspective'>Effects of Advertising Strategy on Consumer-based Relationships: A Brand Love Perspective</a></li><li><a href='http://www.lovemarkscampus.com/how-to-create-high-emotional-consumer-brand-relationships-the-causalities-of-brand-passion/' rel='bookmark' title='Permanent Link: How to Create High Emotional Consumer-Brand Relationships? The Causalities of Brand Passion'>How to Create High Emotional Consumer-Brand Relationships? The Causalities of Brand Passion</a></li><li><a href='http://www.lovemarkscampus.com/brand-relationships-through-brand-reputation-and-brand-tribalism/' rel='bookmark' title='Permanent Link: Brand Relationships Through Brand Reputation and Brand Tribalism'>Brand Relationships Through Brand Reputation and Brand Tribalism</a></li></ol>]]></description>
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		<title>Storytelling and Sharing</title>
		<link>http://www.lovemarkscampus.com/storytelling-and-sharing/</link>
		<comments>http://www.lovemarkscampus.com/storytelling-and-sharing/#comments</comments>
		<pubDate>Wed, 09 May 2012 11:42:26 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Insights & Ideas]]></category>
		<category><![CDATA[emotional connections]]></category>
		<category><![CDATA[lovemarks]]></category>
		<category><![CDATA[participation]]></category>
		<category><![CDATA[sharing]]></category>
		<category><![CDATA[storytelling]]></category>

		<guid isPermaLink="false">http://www.lovemarkscampus.com/?p=11505</guid>
		<description><![CDATA[Why is the art of the narrative the ultimate vehicle for reaching audiences in the Age of Now? Storytelling involves participation, language, images and action. It ignites the audience and encourages them to go on an emotional journey with the storyteller.


Related posts:<ol><li><a href='http://www.lovemarkscampus.com/forms-of-storytelling/' rel='bookmark' title='Permanent Link: Forms of Storytelling'>Forms of Storytelling</a></li><li><a href='http://www.lovemarkscampus.com/the-impact-of-storytelling-on-the-consumer-brand-experience-the-case-of-a-firm-originated-story/' rel='bookmark' title='Permanent Link: The Impact of Storytelling on the Consumer Brand Experience: The Case of a Firm-Originated Story'>The Impact of Storytelling on the Consumer Brand Experience: The Case of a Firm-Originated Story</a></li><li><a href='http://www.lovemarkscampus.com/new-vs-now-part-1/' rel='bookmark' title='Permanent Link: New vs. Now (Part 1)'>New vs. Now (Part 1)</a></li></ol>]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Target Loves Canada</title>
		<link>http://www.lovemarkscampus.com/target-loves-canada/</link>
		<comments>http://www.lovemarkscampus.com/target-loves-canada/#comments</comments>
		<pubDate>Mon, 07 May 2012 04:10:03 +0000</pubDate>
		<dc:creator>Editor</dc:creator>
				<category><![CDATA[Visuals]]></category>
		<category><![CDATA[Target]]></category>
		<category><![CDATA[visual gallery]]></category>

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		<description><![CDATA[Source: sjgardiner Related posts:Miu Miu Loves ShibuyaWall&#8217;s Loves Ice-CreamZynga Loves Play


Related posts:<ol><li><a href='http://www.lovemarkscampus.com/miu-miu-loves-shibuya/' rel='bookmark' title='Permanent Link: Miu Miu Loves Shibuya'>Miu Miu Loves Shibuya</a></li><li><a href='http://www.lovemarkscampus.com/walls-loves-ice-cream/' rel='bookmark' title='Permanent Link: Wall&#8217;s Loves Ice-Cream'>Wall&#8217;s Loves Ice-Cream</a></li><li><a href='http://www.lovemarkscampus.com/zynga-loves-play/' rel='bookmark' title='Permanent Link: Zynga Loves Play'>Zynga Loves Play</a></li></ol>]]></description>
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